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ArchiveMarch 2016

  • March 22, 2016

    Category: Financial

    Matt Cunard, Sr. Digital Marketer To say that website design has come a long way from the 1990s and early 2000s is an understatement. The last 15 years have produced a cycle of new innovations and design trends, with most falling by the wayside. Today, “modern” design is clean, simple and minimal, with only the necessities available. However, this wasn’t always the case.   Working with as many financial institutions as we have in past five years, we’ve redesigned

    Tags: website design

  • March 14, 2016

    Category: Financial

    Donny Wilson, Sales Manager- Financial Division, VGM Forbin   “Tell us more about your company.”   As a salesman, I am often asked this question. It all starts the same: I say that VGM Forbin is a web development company specializing in digital marketing that is a part of The VGM Group, Inc., an 800-plus employee company headquartered in Waterloo, IA.   I tell them that while we have a specific team dedicated to the financial industry, we got our start serving

  • March 9, 2016

    Category: Online Marketing

    Steven Eilers, Forbin Web Marketing Specialist   “The trouble with most of us is that we'd rather be ruined by praise than saved by criticism.” ― Norman Vincent Peale If you are a home medical equipment business owner or manager, you have probably heard your share of criticism or bad reviews about yourself, your business, your products, or your employees. At times it may be warranted, but many more times its provided by someone who is just angry and wants to be heard

    Tags: reputation management, SEO

  • March 9, 2016

    By Steven Eilers, Forbin Web Marketing Specialist   What if you were going about your website all wrong? What if what YOU thought was important really wasn’t important to your customers?   It happens and we’ve all seen it: websites that are a shrine to themselves. Page after online page of information about themselves, where they started, the awards they’ve won, a picture of the owner’s kids or pets…. but what about the customer?   According to a HubSpot

  • March 4, 2016

    Medtrade Spring 2016 is over, my team from VGM and Forbin is back in Waterloo, Iowa. My mind is still racing with everything I learned and everyone I met. As the kids say, “good times.” Do the kids still say that?   Vegas is always fun and I assume (since this was my first) that Medtrade is always a great event. It was well organized, it had great speakers and it was full of people with the same mission; to bring the best HME services and products to the people that need them. How

  • March 2, 2016

    Forbin team members that attended the 2016 American Advertising Awards Ceremony - Peace, Love & Ads. At VGM Forbin, we do what we do to help make your business better by providing you with solutions to improve your website’s performance to help you meet goals you’ve set for your business. We do this because we love serving our clients. But, like anyone, we appreciate when we receive recognition from industry peers. This recognition helps us improve our work, which allows us to offer you

  • March 2, 2016

    Category: Financial

    When we were kids we were taught that “sticks and stones may break my bones, but words will never hurt me.” While it’s a great notion, we know that negative words have the ability to harm, particularly when aimed at a business.   This means it’s important to keep an eye on what is being said in online reviews. The solution: reputation management. Managing your bank’s online reputation consists of monitoring and responding to online reviews, both positive and

    Tags: reviews

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