Google AdWords, Google’s online advertising platform, is undergoing a major overhaul. Yesterday Google announced exciting changes for the realm of online advertising. These new innovations will be implemented to online advertisers throughout 2016 and 2017. Be on the look-out for these key updates:
Expanded text advertising for all devices.
Dynamic display ads that adapt to the best format for different webpage designs.
Separate bid adjustments for desktop, tablet, and mobile platforms.
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