Stay Connected With Patients & CaregiversThrough Targeted Email Campaigns
In the healthcare and aging-in-place industries, consistent communication builds trust. Whether you're reminding patients about CPAP resupply, announcing a new home safety service, or sharing seasonal health tips, email marketing is a powerful way to stay top-of-mind and drive repeat business.
At VGM Forbin, we help healthcare providers use email to educate, engage, and convert—all while respecting privacy and compliance standards.
Why Email Marketing Works in Healthcare
92
of online adults utilize email
77
of marketers have seen an increase in email engagement in the last year
99
of email users check their email every day
Forbin’s Approach to Healthcare Email Marketing
Strategy & Planning
We start by understanding your services, goals, and audience. Whether you're targeting caregivers, seniors, or referral partners, we build a strategy that aligns with your business objectives.
Email List Management
We help you grow and segment your email list—so you can send the right message to the right people. Whether it’s new customers, returning patients, or referral sources, we make sure your emails are relevant and timely.
Content Creation
Our team writes and designs professional, engaging emails that reflect your brand and speak to your audience. From educational newsletters to promotional campaigns, we ensure every message adds value.
Scheduling & Delivery
We manage your email calendar and send campaigns at optimal times for maximum engagement. You’ll never have to worry about missing a key opportunity to connect.
Reporting & Optimization
You’ll receive detailed reports on open rates, click-throughs, and conversions. We use this data to refine your strategy and improve performance over time.
Types of HealthcareEmails We Create
- Educational Newsletters: Share tips on aging in place, equipment maintenance, or home safety.
- Promotional Campaigns: Highlight seasonal offers, new services, or product bundles.
- Automated Follow-Ups: Remind patients about resupply schedules or upcoming appointments.
- Referral Outreach: Keep physicians and care coordinators informed about your services.
Tell Us About Your Email Marketing Needs
