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Search Engine Optimization – The Basics

Your potential customers can take several routes to find your business’s website. More often than not, they don’t know they’re looking for your business. But, they know what products and services they’re looking for, so they make a keyword search in a search engine like Google or Bing. Using proper Search Engine Optimization techniques and best practices improves your site’s performance in organic search results. The better your on-page SEO experience, the better your search rankings.

View our Search Engine Optimization Process

SEO Process

VGM Forbin’s Search Engine Optimization Process

Like any other service offered by VGM Forbin, we begin your SEO evaluation by discussing your goals and evaluating your site. Simply put, bringing more people to your website doesn’t do your business any good if they can’t accomplish anything once they’re there. Our analysis includes evaluating your website’s:

  • Metadata
  • Calls to action
  • URL structure
  • Site speed
  • Link and image tags
  • User experience

Once this analysis has been completed, VGM Forbin will provide you with recommendations for a plan of action. You'll get to choose from focusing on updating one product category/service to updating them all! If you move forward with contracted SEO services, you’ll receive monthly reports documenting your site’s progress as well as a quarterly call to discuss what's next and the progress being made.

Our SEO Services

Technical SEO Services

VGM Forbin Technical SEO Services

VGM Forbin believes in taking a holistic approach to our SEO services, meaning we offer a mix of on-page adjustments and behind-the-scenes tweaks to improve your site’s organic search performance.

  • Site speed improvement
  • Optimizing design for mobile users
  • Removing bad URL’s from Google’s index
  • Creating and updating page metadata to be more friendly and crawlable for search engines
  • Refreshing content to improve keyword density
  • Removing broken links or pages within your site and setting up proper redirects

Contact an Account Rep

Contact VGM Forbin

We're ready to partner with you to provide a web development solution. Contact VGM Forbin by filling out this form to learn more about what we can do for your business.

VGM Forbin
4026 Alexandra Drive
Waterloo, IA 50702
(877) 814-7485

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