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Category: Digital Marketing

The Ultimate HME Digital Toolkit
The Ultimate HME Digital Toolkit

Introducing “The Ultimate HME Digital Toolkit” your strategic asset for propelling your home medical equipment business into an era of digital excellence and securing a competitive edge. For over two decades, VGM Forbin has been navigating the

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Maximizing Visibility: How Adding Performance Max to SEM Supercharges Your Brand's Reach
Maximizing Visibility: How Adding Performance Max to SEM Supercharges Your Brand's Reach

Navigating today's digital landscape can feel like trying to catch smoke – your audience is everywhere, from social media to YouTube, Google, and beyond. Finding a way to grab their attention in this vast digital world may seem daunting but fear not!

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Performance Max

Social Media Campaign icons
Beyond Likes: Measuring the Real Impact of Social Media Campaigns

In the ever-evolving landscape of digital marketing, social media has become a performance stage where businesses vie for attention, engagement, and ultimately, conversions. However, the success of social media campaigns is often gauged by

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More Than Metrics: SEM’s Role in Building Brand Authority icon
More Than Metrics: SEM’s Role in Building Brand Authority

Welcome to the digital marketing arena where the rules of the game are constantly evolving. Today, we're zeroing in on a powerhouse player often misunderstood by many – Search Engine Marketing, or SEM.

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Digital Marketing Dishes: Comparing SEM's Easy Mac to SEO's Homemade Gourmet
Digital Marketing Dishes: Easy Mac (SEM) vs. Homemade Gourmet (SEO) - What’s the Difference?

In the wild world of digital marketing, there are two big players: SEM (Search Engine Marketing) and SEO (Search Engine Optimization). Let's break it down with a tasty comparison to everyone's go-to comfort food—macaroni and cheese.

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Digital Marketing Trends in 2024
Digital Marketing Trends in 2024

Remember the days when marketing was all about billboards, radio spots, and catchy TV commercials? Now it feels like a lifetime ago. Fast forward to today's world where digital marketing trends 2024 are already taking shape. 

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digital marketing trends

Elevate Your Business with Vpress: Your Ultimate Blogging Platform
Elevate Your Business with VPress: Your Ultimate Blogging Platform

Are you ready to supercharge your online presence and skyrocket your leads? Look no further than VPress, the powerhouse blogging platform brought to you by VGM Forbin. In a digital landscape where 80% of internet users engage with both social media

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blogging, blogging series

graphic with a microphone
Blogging for Business: How to Establish Your Brand Authority 

Is your business struggling to stand out in the crowd of competitors? One way to differentiate yourself is by establishing your brand as a trusted authority in the eyes of potential customers. Becoming a respected authority in your industry is no sma

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blogging, blogging series

Targeted Content: Hitting the Mark to Generate Leads
Targeted Content: Hitting the Mark to Generate Leads

Crafting targeted content for your blog and website is like being a skilled archer. You need to know your target, aim accurately and release at the right time. Your audience is your target – and knowing their needs, preferences, and pain points

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blogging, blogging series

Serving Up Your Website: The Recipe You Need to Improve SEO Rankings
Serving Up Your Website: The Recipe You Need to Improve SEO Rankings

If you’re craving higher SEO rankings, we’ve got the recipe for success. Forget about keyword stuffing; it’s all about serving up top-quality content that both Google and your readers will devour.  

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blogging, blogging series