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Archive: December 2021

google analytics
Using Google Analytics to Enhance Your Website's Performance

Whether you’ve just launched a new website, or you already have a website and want to track more data to drive your marketing decisions, installing analytics on your website is an important step. Installing Google Analytics on your site opens the opportunity for you to track a wealth of knowledge about your site’s performance. But what are...

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google analytics

Jumped in Without Missing a Beat: Joe Nikas
Jumped in Without Missing a Beat: Joe Nikas

Our President, Lindy Tentinger, was very honored and excited to announce Joe Nikas as the VGM Forbin Employee Spotlight for the month of October 2021! Joe is a truly dependable team member and is always going above and beyond for Forbin. We cannot thank him enough! Joe came back to Forbin in his Web Developer role earlier this year and has been...

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closed feedback loop
Closed Feedback Loop for the Win

A closed feedback loop to talk to customers who have either had an amazing or not so amazing experience will go a long way. 57% of consumers say that they would cease being loyal to a brand if their negative review goes unaddressed. (Source: Fundera) The data collected can be used to improve your company in so many ways. How to Ensure Strong Reputation Reputation...

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Lindy Tentinger, reputation management, reputation plus

Top 5 Reasons Your Business Needs Email Encryption for 2022
Top 5 Reasons Your Business Needs Email Encryption for 2022

You send and receive dozens of emails every day for your business. It doesn’t matter if you’re communicating with your customers, your vendors or your staff, emails are a quick and convenient form of communication. But, are you asking yourself this very important question: are your emails secure? If you’re not sure, it’s time...

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Jamie Swart

What Every HME Needs to Know About Communicating With Their Audiences
What Every HME Needs to Know About Communicating with Their Audiences

We asked our industry expert, Joshua Schneiderman, to share his expertise when it comes to marketing to HME audiences and how medical equipment differs from other verticals. Watch the video, here: What is the most important thing to remember for Medical Equipment businesses that might not apply to other industries? The dynamics between...

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HME business, medical equipment