July 20, 2025
HME providers: Amazon is now selling the same CPAP masks you do. Are your patients finding you or them? Learn why SEM isn’t optional for you anymore.
Read Full Post
March 3, 2025
Google Google Analytics 4 Healthcare PowerWeb Website Security
Is your website working for you or against you? By tracking analytics, you can turn your website into a data-driven tool for business growth. Learn how to do so with these 7 tips.
Read Full Post
Learn more about the importance of Search Engine Result Pages, also known as SERPs. Learn more about why SERPs are important and what goes into determining your website appearing as a result for an organic search on a search engine like Google.
Read Full Post
October 15, 2018
Search Engine Marketing (SEM) Explained Search Engine Marketing or SEM is a paid, inbound marketing strategy for which particular ads are selected to be shown for particular searches on a Search Engine Results Page (SERP). Many search engines offer ad space alongside their regular, organic listings. While organic results are entirely left to the...
Read Full Post